In this final episode of 2025, Brian Samson sits down with Ruben Santana, President of Plugg Technologies, to break down how nearshore hiring evolved this year—and what U.S. companies should expect in 2026.

They discuss why companies are moving away from traditional offshoring toward nearshore teams in Latin America, focusing on time zone alignment, project delivery speed, English fluency, and long-term retention. Ruben shares real examples of teams built in Mexico, Brazil, and across South America, plus which roles are seeing the strongest demand, including data engineers, data analysts, and Salesforce professionals.

This episode also covers what “nearshore ready” really means, what companies should ask when evaluating nearshore partners, and how Plugg Technologies supports onboarding, payroll, equipment, security, and retention—making nearshore hiring feel no different than hiring locally.

🎧 If you’re exploring nearshore hiring, LATAM tech talent, or replacing offshore teams, this episode offers practical insights from the front lines.

Sponsored by Plugg Technologies
Connecting U.S. companies with vetted software engineers and digital talent across Latin America.
👉 https://www.plugg.tech

🎧 Host | Brian Samson – Founder of 💻 Plugg Technologies
🔗 https://www.linkedin.com/in/briansamson/

🎙️ Sponsored by Plugg Technologies – Connecting U.S. companies with top-tier software developers across Latin America.
🌐 https://www.plugg.tech

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