Almost everyone has that one answer when asked the question, "What is the secret to success?" To some, it's confidence, to others, it's grit. In the case of Ian, he was told that it's "diskarte." He writes about his thoughts on this and its effect on our Philippine society in his essay, 'Diskarte.' His essay was published last October 13, 2020, and on EP 28, he joins us on a call to talk about the "Filipino culture of being resilient and "madiskarte," the work he's doing as a content creator and business person, and lastly, his own take on what it really means to be 'successful'. | Ian is a 25 year-old content creator and business person. He is one of the core leaders of Passionate Creators and the founder of The Writing Movement.

About our partner, the University of the Philippines' Consulting Group (UPCG): Now in its second year, The Business Building Bootcamp (BBC) of the UP Consulting Group aims to educate small business owners on ways to take their business to the next level. This year's BBB will be held on March 5 and 6, 2022 (Saturday and Sunday) and will cover the following topics: business planning, digital marketing, and brand positioning, finance and accounting, legal matters, and corporate social responsibility. Each segment will consist of a 30-minute talk by prestigious industry experts, followed by an open forum, and a workshop.