Sign up to save your podcasts
Or
Share Ditch the Algorithm: Growing Your Business Through SEO & AI Search with Melanie Gorman
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Ditch the Algorithm: Growing Your Business Through SEO & AI Search with Melanie Gorman
If you're the kind of entrepreneur who's begrudgingly putting effort into social media — this one's for you.
Today I'm sitting down with Melanie Gorman, founder of Crownsville Media, and she's pulling back the curtain on something that honestly surprised me: 90% of her clients aren't active on social media — and their businesses are still growing.
We get into the real how-tos here, not just surface-level "go blog more" advice. Melanie breaks down exactly what's shifting in the online search landscape right now and why this moment is genuinely one of the biggest opportunities for small business owners who are willing to show up in the right places.
We cover:
- Why claiming your social handles matters even if you never post
- The difference between earning leads and buying them — and when each makes sense
- What Google actually needs from you to index and rank your content
- Why the old keyword-stuffing SEO playbook is dead and what's replaced it
- How ChatGPT and AI search tools are pulling results — and how to make sure your content is what shows up
- Why your website is your most valuable business asset (and what happens when you build on rented land instead)
Melanie also shares her own story of launching her agency in 2021 after spending years helping service providers navigate digital marketing, and the confidence shift that had to happen before everything clicked.
This episode is packed with practical insight whether you're just getting started or you've been avoiding the SEO conversation a little too long.
Connect with Melanie: crownsvillemedia.com
Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.
Book your demo: https://bizinaboxsolutions.com/crm
Join the free Facebook Community! Connect, Learn, Grow, Build https://www.facebook.com/groups/freedomentrepreneurcommunity
View all episodes
By Lindsay SutherlandIf you're the kind of entrepreneur who's begrudgingly putting effort into social media — this one's for you.
Today I'm sitting down with Melanie Gorman, founder of Crownsville Media, and she's pulling back the curtain on something that honestly surprised me: 90% of her clients aren't active on social media — and their businesses are still growing.
We get into the real how-tos here, not just surface-level "go blog more" advice. Melanie breaks down exactly what's shifting in the online search landscape right now and why this moment is genuinely one of the biggest opportunities for small business owners who are willing to show up in the right places.
We cover:
- Why claiming your social handles matters even if you never post
- The difference between earning leads and buying them — and when each makes sense
- What Google actually needs from you to index and rank your content
- Why the old keyword-stuffing SEO playbook is dead and what's replaced it
- How ChatGPT and AI search tools are pulling results — and how to make sure your content is what shows up
- Why your website is your most valuable business asset (and what happens when you build on rented land instead)
Melanie also shares her own story of launching her agency in 2021 after spending years helping service providers navigate digital marketing, and the confidence shift that had to happen before everything clicked.
This episode is packed with practical insight whether you're just getting started or you've been avoiding the SEO conversation a little too long.
Connect with Melanie: crownsvillemedia.com
Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.
Book your demo: https://bizinaboxsolutions.com/crm
Join the free Facebook Community! Connect, Learn, Grow, Build https://www.facebook.com/groups/freedomentrepreneurcommunity