Confessions with Jess and Cindy

Ditch the Cold Calls: Authentic Sales Strategies with Kristi Scott


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Ever felt like you needed a shower after a sales call? You're not alone! This week, we're diving into the world of authentic sales strategies with email marketing queen Kristi Scott.

Kristi spills the tea on her journey from cold-calling tech sales to building her nonprofit consulting business. She shares how she ditched the pushy tactics and found her groove with a more genuine approach that aligns with our sector's values.

We chat about the power of niching down (spoiler alert: it's not as scary as you think), how to leverage workshops for lead generation, and why being part of a consultant community is a game-changer. Kristi even drops a truth bomb about her financial situation that'll make you rethink those picture-perfect Instagram posts.

Key Takeaways:

  1. Authentic beats aggressive: Learn how to sell your services without feeling like you need to take a decontamination shower afterward.
  2. Workshops work wonders: Discover how offering value upfront can lead to long-term client relationships.
  3. Clarity is king (or queen): Find out why getting crystal clear on your offerings can make sales conversations a breeze.
  4. Community is your secret weapon: Hear how connecting with fellow consultants can skyrocket your business growth.
  5. Transparency trumps perfection: Get inspired to be real about your business journey, struggles and all.

Ready to transform your sales approach and build a consulting business that feels as good as it looks on paper? Tune in and let's get to work!



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Confessions with Jess and CindyBy Cindy Wagman and Jess Campbell

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