On this episode of Diving Into Data, Host Thomas Riley talked with Rob Nelson, CEO, Grow, a simple business intelligence (BI) software created specifically for growing companies. They are making BI accessible and affordable so that anyone can get answers unique to their business. The duo talked about data, analytics, and unlocking data in the workplace.

The price users pay for consumer electronics is usually not the primary source of revenue for those that sell them. What’s most valuable is the data they collect on users. If companies can gather and monetize data, consumers get more affordable prices, and tech companies enjoy large profits. But what happens if data privacy regulations throttle this? Will the economy take a nosedive? On Diving into Data, host TC Riley breaks down the economic consequences of data privacy.

The data privacy battles are heating up, and many consumers are just now tuning in the discussion. That’s because Apple’s latest update will prompt users to opt-in to share data with third-party apps, marking significant changes to IDFA (ID for advertisers). Well, Facebook is upset, but are these tech giants worried about data privacy? That’s what TC Riley is diving into in this episode of Diving into Data.

The Ever Given will go down in infamy, and not in a good way. Its blockage of the Suez Canal further crippled supply chains already at their breaking points due to the pandemic. How could one incident have such an impact? It’s all clear when diving into the data, and that’s what host TC Riley does in this episode.

Data revolutionized the way sports are played and watched, and new technology makes this process even more exact and innovative. Diving into Data is turning the spotlight on LiDAR and its applications in the world of sports. Host TC Riley chatted with his MarketScale team member Shannon Dyer, an Engagement Analyst.

Diving into Data takes on the subject of economies of scale. Host TC Riley welcomed fellow Marketscale team member David Hidinger to discuss the data behind economies of scale. They looked at two unique use cases, beer and Girl Scout cookies.

Diving Into Data tackles a common and pivotal part of the data ecosystem—don’t trust it until verifying it. There are many approaches to take to ensure data accuracy. Additionally, even if data is accurate, that doesn’t mean it’s always applied correctly. Remember, correlation doesn’t always equal causation. Host TC Riley offered his thoughts on best practices, learning from mistakes, and more.

Data is a tremendous asset. However, as a recent Harvard Business Article about the near future of work highlighted, using data inappropriately can delegitimize your entire argument.

Using data to support and drive decisions is good; but only if you do it in the right way — in fact, data used the wrong way is more dangerous than not using it at all.

While stats have always been part of the NFL—teams, analysts, and fans are obsessed with the data and what it means. And so is Diving into Data host TC Riley. TC invited fellow football and data fan Tyler Kern to talk about crazy stats from the 2020 season and what they expect in the Super Bowl.

Data drives decisions of the worlds largest companies but in a world with constant data, how do you make sense of it? Host TC Riley, puts the world under the lens of data and analytics and explores current news, B2B trends, and popular topics.