In this episode I speak with Callum Armstrong From Paste And Publish.

Callum is a thinker, very self-aware and utterly in tune with his environment and his part in it.

As for his business, …

• first, he didn’t want an agency
• then he started an agency
• then…. he moved away from the agency.

👉  Because, according to Callum, there’s something deeply empowering about teaching somebody rather than doing it for them.

So, in a roundabout way, he found his passion as a Content Marketing Coach.

And, lucky us, he decided we were a good crowd to share his teachings with. 🥳

So, …

HOW TO DIY YOUR CONTENT MARKETING?

Because (spoiler alert)… A quick round of AI generated content will not cut it.

But that doesn’t mean AI doesn’t have a place! 😳

You just have to know how to let it help you.

Get in Touch with Callum Armstrong

For more DIY content marketing tips and advice, Callum’s coaching service is the obvious next
step. Because what better way to learn about turning your business into a 24/7 customer
getting machine than from the experts themselves?

Email [email protected]

Website www.pasteandpublish.com

LinkedIn

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You’ve built a thriving business through hard work and determination, yet you can feel you’re entering a new season. You’re ready for clarity, space, and support that honours your energy and helps you lead in a way that feels calm, intentional, and aligned with who you’re becoming. If you’re seeking a more easeful, intuitive way forward then private 1:1 Coaching is for you. https://sandrajulian.co/work-with-me/

Website: www.sandrajulian.co
Instagram: www.instagram.com/sandrajulian.co
Facebook: www.facebook.com/sandrajulian.co
LinkedIn: www.linkedin.com/in/sandrajulian1

Music is Te Kawa o Rongo by Ngāneko Eriwata 

Episode edited by LJS Creative Services #PodcastManager

Show notes & blog by Mattie Belsack from Bellbird Writing