Ready to get the word out about your brand? On this week’s episode I’m joined by NYC publicist, Joey Suchodolski. From public relations consulting to menswear marketing, Joey has seen it all and discusses when and why you need to consider publicity to scale your brand. We discuss how to steadily navigate working with a publicist for your brand, what type of press to aim for, and the ever changing landscape of public relations and influencers.

Timestamps:
3:30 - The elusive world of PR
10:34 - When its time for a Publicist
19:43 - Importance of press coverage
25:23 - Niche & Iconic fashion
30:46 - Joey knowing what he wanted to do at a very young age

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