Renovating Real Estate

Do Less, Just Do It Better


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Together with industry veterans Becky and Joel Diaz, we explore the disconnect between industry expectations and sustainable success.

As we approach the final months of 2025, many agents are feeling the pressure to "do more" - but I'm challenging that notion. What if success isn't about working harder but working with better alignment?

Key Takeaways:

* Quality over quantity: Do less, just do it better. This counterintuitive approach can transform your business and sustainability.

* Set the right expectations: Whether you're a broker or agent, clearly defining what "work" means in your business is crucial for long-term success.

* Resist industry pressure: Don't let external voices define what success looks like for you. As Brené Brown wisely notes, "We fail the minute we let someone else define success for us."

* It's not too late: Remember that there's plenty of time left in the year, and a 12-month timeframe is arbitrary when building a career.

This conversation isn't about quick tactics or the latest "should-do" activities. It's about finding your center in a rapidly changing industry and doing the work that truly matters - the work that's authentically you.

Thanks for listening. If you like what you hear, share it. Save someone else from shoulding on themselves :)



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit sandymcmaster.substack.com
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Renovating Real EstateBy Our industry is changing, and as with any renovation, things get messy. Rebuild (better) with us.