Having many years in and around trade shows and fairs, I’ll share some things I learned, and how it all applies, or doesn’t, to self published authors’ book marketing.

Blog: Are Book Fairs and Trade Shows Worth Doing for Self Publishing? http://hub.me/ap460

YouTube video: https://youtu.be/phDx1tcu980

Timestamp show notes (click on time stamp to view segment on YouTube):

0:16 Self published authors with big goals, maybe too big

1:25 The "Go Big" problem

3:29 Dirty little secrets about trade show and fair attendee numbers

7:54 You won't make a lot of sales at the show

10:35 Do trade shows and book fairs make sense for self publishing?

12:14 How to connect with Heidi

You can also listen to The Heidi Thorne Show on your favorite podcast apps including Apple Podcasts, Spotify, Podbean, Pandora, Google Podcasts, Stitcher, Amazon Music, or Amazon TuneIn Radio. This is Episode 241.