As a businessman, you can't escape being a salesman. We all have nasty experiences with sleazy salesmen. Being sold on something you don't need or something that doesn't work can leave a bad taste in our mouths for years.  

So what do you do if you have bad experiences and you now see yourself being "that guy" that you remember from your bad run-ins with salesmen?

I share my experiences and a mental technique that I use when I find myself in that headspace where I doubt that my moral stand as a salesman. I hope it helps you like it does me.

P.S.: It rained while this episode was recorded so there's some ambient sound in the background. I hope it doesn't mess up the experience for you.

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Learn how to extract and sell your knowledge. Be a part of the global online education movement.

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