The B2B Mix Show

Do You Have a Marketing Problem or a Sales Problem?


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Are you frustrated with your sales & marketing results? Is it a marketing problem, a sales problem, or a little bit of both? On today's episode, sales expert Brian Williams, Founder & CEO of Perspectivity, helps us break down ways that leaders can identify where challenges lie and ways to address those issues.

Brian tells listeners:

  • About the need for a shared language between sales and marketing
  • Why it's so important for marketers to become better versed in using data and analytics
  • How sales and marketing teams can become better partners
  • About the importance of empathy between these two teams
  • Want to get in touch with Brian online?

    LinkedIn -https://www.linkedin.com/in/brianwilliamsurl/

    Website - http://www.perspectivityintl.com/

    Get his book - The Ultimate Sales Messaging System - http://bit.ly/bw_sales_book

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    The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk!

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    The B2B Mix ShowBy Stacy Jackson | Alanna Jackson

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