Content is critical to attaining business and social media goals including brand recognition, thought leadership, audience engagement, and lead creation.    It enables you to solidify your position as a go-to destination for your target audiences' delight, education, or inspiration.    Effective content will help you in developing long-term relationships with your audience, leading to an increase in income for your business.   Do you know the purpose of each piece of content you publish?   In this episode, Pam shared several key points to look for in having effective content. Listen now and subscribe.   Know your digital impact. Take this quiz, it will only take you 2 minutes and it is free. It will also provide actionable steps https://bit.ly/digital-impact-score    Connect with Pam and David: Subscribe on Youtube Great Work Online on Facebook   Great Work Online on Instagram Pam on LinkedIn David on LinkedIn   Continue the conversation in our Thriving Business for Coaches Facebook Community   Click here to grab the “How To Gain Back Freedom Through The Benefits Of Outsourcing”