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Today we're taking on something Courtney has been after us to talk about for years - ASMR (Autonomous Sensory Meridian Response).  From chasing the elusive 'brain tingles' to pondering its potential as the ultimate sleep aid for a restless generation, we're exploring how (or if) GenX engages with ASMR. Between uses by AARP, Super Bowl ads and even sports teams, find out if there's a quiet(er) side to midlife or if ASMR just ain't for us.

Episode Links

• ASMR, explained: why millions of people are watching YouTube videos of someone whispering
• ASMR Is About to Have a Huge Super Bowl Moment. Here's What You Should Know
• What is ASMR? The calming benefits behind those brain tingles
• From Slinkies To Trapper Keepers, This Gen X ASMR Series Transports You To The Sounds Of The ’80s
• AARP TikTok: Gen X ASMR Series entry in the 15th Annual Shorty Awards
• KC Chiefs ASMR
• YouTube Massage ASMR channels
• Dog ASMR
• Food/Cooking ASMR

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