Does Podcasting Still Work As A Marketing Tool?

There's a number of different ways that you can take advantage of the platform whether you're looking to start your own show as a means of communicating with your audience.

It's a very fun and innovative way to do that and it allows you to create good content.

If you want to utilize the podcast space as a value driven guest, that is a tremendous way to build your brand, expand your network and showcase your expertise.

You find shows that align with your mission and your message and you make guest appearances and you make a serious impact on those shows and when the audience hears you, the idea obviously is to provide so much value that they seek you out for more.

They follow your call to action, they come into your world and then you can provide them value in any way.

Podcasting Is A Marathon Not A Sprint

I tell anybody that I'm working with, if you're going to get into the podcast space you want to make sure that you're 100% committed to it.

Guest home page https://jasoncercone.com

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