2W Conversations

Does Social Media Have a Place in B2B?


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In this thought-provoking episode of 2W Conversations, join Danielle as she flips the script, sitting on the opposite side of the table to discuss the ever-evolving landscape of social media and its integral role in B2B marketing.

Danielle dives deep into how 2W Technologies uses platforms like LinkedIn, YouTube, and Instagram to build brand awareness, engage audiences, and drive conversions.

Discover the critical strategies behind creating compelling content that stops the endless scroll, the importance of real-time engagement, and the underlying metrics that define success in this dynamic digital age.

Hear firsthand how Danielle measures effectiveness, navigates generational differences, and stays ahead of emerging trends to keep 2W Tech at the forefront of social media innovation.

Whether you're a seasoned marketer or a curious professional looking to enhance your social media acumen, this episode offers invaluable insights into the power of authentic, creative, and strategic online presence. Tune in and learn how to transform your social media from a casual scroll to a business tool powerhouse.

Find out how B2B companies can strike the perfect balance between creativity and value, and how consistency across platforms can exponentially increase your presence and engagement.

Don't miss this engaging and informative discussion with actionable insights to elevate your social media game!


Connect with Danielle:

Danielle Goddard | LinkedIn

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2W ConversationsBy 2WTech