Have you ever wondered about how to stand out from the crowd and be different from everyone else? We're talking about doing the opposite: doing things that go against the norms of society, against the norms of your friends, and even your own assumptions and beliefs. I'll tell you about my experience creating the do not hire me campaign and you'll find out why sometimes doing the opposite is exactly what you need to be aiming for.

Music by Kia Orion - https://soundcloud.com/kiaorion