It’s easy to get lost in the weeds trying to advance your idea or product, but would you actually care if you weren’t so attached to it? 

As female business owners, it's important to recognise that not everyone will love what you do or sell simply because you do. It would help if you crafted an idea - and a story to support it that others will care about. And the easiest path to figure that out is to be objective with your storytelling. 

Your dream clients will pay attention to stories about their concerns or hopes. They won’t listen just because you’re talking to them. Say something that matters to them; say something they’d be interested in. 

For women with something to say, The Everyday Storyteller is a podcast about making your voice matter, one day at a time.

5-star ratings and reviews help other women discover the show and learn how to ensure their voice matters too. So please, don't forget to leave one. 

Want to continue the conversation or get some extra support with telling your story? 

Find me:

On Instagram: @22storiesandme

On LinkedIn: linkedin.com/in/hilarysalzman

Online: www.22-stories.com

This podcast is edited by the brilliant Suzi @story_publishing