How do companies keep buying Ferraris when all they need is a bike?
I sit down with Daniel Álvarez García, Senior IAM Manager at PwC Spain and author of the widely followed Future of Digital Identity newsletter, to explore the 7 most common IAM mistakes companies make—and how to fix them.

Daniel shares brutally honest lessons from the field:

• Why IAM tools are often underused (and overpriced)

• How to build a realistic identity roadmap before (or after) making a major purchase

• Why your cloud apps are your problem—not your provider’s

• What metrics and SLAs matter most for onboarding, offboarding, and critical access

• How identity teams can move from firefighting to building foundations

Whether you’re about to invest in IAM or already stuck trying to justify one—this episode is a playbook in how to approach identity strategically, not reactively.

🎧 Listen on Spotify or watch on YouTube now.