Discounting is for Dummies. Sales Sizzlers know to Add Value.
Marco Torres, Founder of MarketingBoost.com shows how he has built a thriving following of 30,000 Business Owners helping them grow as much as 5-Fold through the use of Value Added Incentives
Marco's company Marketing Boost is at MarketingBoost.com
(0:00) Introduction to the episode and the concept of selling the sizzle with Mick Holly
(1:01) Guest Introduction: Marco Torres and his approach to adding value
(6:05) The journey of Marco Torres's business and discovery of value-added incentives
(9:17) The role of video testimonials in business
(12:14) Understanding travel incentives and their role in business growth
(17:00) The importance of commitment in business growth: A discussion
(21:41) Alternative ways to add value and incentivize clients
(24:27) The role of relationship building in business growth
(26:06) Two main ways to grow a business and how incentives can help: Insights from Marco Torres
(29:11) Services, pricing, and global reach of Marketing Boost
(34:14) Marco's journey in entrepreneurship and his most creative client acquisition
(37:20) Closing remarks and call to action for listeners from Mick Holly