In this episode, I share insights into the debate of audio vs. video podcasts for coaches, consultants, and experts. I cover the challenges of video, including higher costs and complexity, but also the unmatched benefits like repurposing content, building authority, and reaching a larger audience through platforms like YouTube, Instagram, and TikTok.If you're torn between audio and video for your next podcast, this video will help you decide!

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Chapters00:00 - Introduction: Why Start a Podcast?00:24 - The Case Against Video Podcasts00:29 - Reason 1: High Costs of Video Production01:21 - Reason 2: Audio's Flexibility and Accessibility01:50 - Reason 3: Authenticity in Audio02:57 - Reason 4: The Complexity of Video03:33 - The Case for Video Podcasts03:42 - Reason 1: Expanding Your Reach04:14 - Reason 2: Building Authority with Video04:47 - Reason 3: Meeting Clients on YouTube05:27 - Conclusion: The Value of Video and Audio