Matt Raber challenges the belief... that some people just aren’t cut out for sales. In this practical breakdown, he explains why discomfort comes from lack of education—and how learning to handle objections with confidence changes everything. Follow us at https://smarterroofer.com/follow

00:00 Why people say they’re not cut out for sales

00:22 Sales fear comes from lack of education

01:30 Close in the direction of the objection

02:45 Turning hesitation into forward movement