In rolling out the Samsung Galaxy S9, the Samsung team looked to Vistar Media for a Digital Out-of-Home (DOOH) campaign that would target large groups. Vistar utilized its software and Samsung's data to drive the Galaxy S9 campaign to a 15% lift in store visits within targeted areas across the U.S. During the campaign, Vistar was able to take advantage of kiosks, billboards and other digital signage conveniently placed around those metropolitan areas.