When it comes to digital transformation, every enterprise is different. There is often a person or group with a vision, knowledge of good practices, a sense of urgency, and the energy to break through impediments. They may be anywhere in the organizational structure: high, low, or-in a typical scenario-somewhere in middle management. Mark Schwartz, an enterprise strategist at AWS and the author of 'The Art of Business Value' and 'A Seat at the Table: IT Leadership in the Age of Agility,' shares some of his research into building a high-performance culture by driving change from every level of the organization.