Double Your Squarespace Business

Most business advice starts outside of your actual experience.

In this quick invitational episode, I share the inside-out approach behind Double Your Squarespace Business - starting with the client work you’ve already done, finding the value in what’s already on your table, and turning it into sales and marketing assets that make the next right client easier to find, trust, and say yes to.

Summer sessions are open now.

Click here to join

You just closed a great project. Smooth process. Happy client.
So why are you already wondering where the next one is coming from?

In this episode I share the simple post-project move that turns what happened on your sales call into marketing that helps the next best client decide before they reach out.

If you close well on calls but pipeline feels random, this is for you.

Also: Limited spots left in Double Your Squarespace Business Mentorship Program. Starts Jan 5.

Enroll here: https://sqspthemes.com/enroll

As designers, it’s easy to look sideways and think we need to follow what everyone else is doing. But that cycle drains your energy and clouds your own path. In this episode, I’ll show you how to flip your pattern-recognition engine, spot the hidden gold inside your client work, and step into the role your best clients are already waiting for you to claim.

Register for the Live Workshop here

Every project you finish carries seeds of potential. But where you scatter those seeds determines whether your work withers - or multiplies.

In this episode of Double Your Squarespace Business, we unpack the Parable of the Sower and how it mirrors what happens after the project is over.

We’ll walk through the beaten path, the rocky ground, the thorny ground, into the good soil where your business can multiply 30, 60, even 100-fold.

To join the next group cohort - get on the waitlist here.

You’ve heard the advice a hundred times: “niche down.”
But if you’re like most Squarespace pros and creative freelancers, every time you’ve tried it, it’s either fallen flat or left you feeling boxed in.

In this episode, I unpack why the typical “niche down” approach doesn’t work—and what to do instead. You’ll learn how to identify your true niche by looking at the clients who’ve already gotten the biggest ROI from your work, where you’ve been most profitable, and the projects you’d love to repeat.

By the end, you’ll know how to niche up—not down—so you can find more of your best clients, create demand on repeat, and grow without feeling like you’re leaving people behind.

Leading questions going into 2025.

In this episode, Omari dives deep into Human Design with guest Alex Mufson, exploring how understanding your personality type, strategy, and authority can transform the way you approach business and life. Omari, a Generator, discusses how aligning with his inner authority has shaped his entrepreneurial journey, while Alex explains the essential role of strategy and authority in making aligned decisions. They explore the dynamic interplay between Generators and Projectors in collaborative environments and the importance of recognizing your unique design for long-term success. Whether you're familiar with Human Design or new to the concept, this conversation offers valuable insights on building a business that's both fulfilling and aligned with your core energy.

Get your chart here: https://revhumandesign.com/human-design-chart

Learn more here: https://revhumandesign.com/

In this episode of the Unofficial Squarespace Entrepreneur Podcast, I’m joined by Paige Brunton, a seasoned web designer and course creator. Paige shares her journey from starting as a freelance web designer to building her thriving online course business, Square Secrets. With over seven years of experience, Paige talks about scaling her business, the challenges of running courses, and the keys to success in the web design space. We discuss the power of niching down, how determination can set you apart, and actionable insights for those looking to launch their own courses or grow a web design business.

Click here to sign up for Profitable & Productive Web Design Bootcamp

on the practice of letting go

Book a call here