Doug Bentz explores the future of the in-stadium sports experience, focusing on connectivity, personalization, and data utilization. We discuss flexible arena designs, frictionless entry, pop-up shops, and the potential for doubling revenue within a decade. Doug highlights the shift towards an entertainment-focused model and the integration of technologies like wearables, VR, and AR. Athlete involvement, storytelling, and digital fan engagement are also discussed.

Read Michael's corresponding article for Forbes here:

https://www.forbes.com/sites/forbesinsights/2019/10/15/how-the-nhls-san-jose-sharks-are-leading-the-way-to-a-digitally-transformed-sports-experience-with-doug-bentzpodcast/?sh=2a33ada53e9b