Doug discusses taking a brand out of the "friend zone", leveling up the in-store experience and creating distinction in a commoditized category.

Doug Zarkin, Vice President – CMO, Pearle Vision

Tune into Alchemy – the podcast all about building a business on the frontlines of the new economy, hosted by Fyllo’s Chief Commercial Officer, Jeff Ragovin.<br /><br />To learn more, visit www.hellofyllo.com/podcasts

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Tune into Alchemy – the podcast all about building a business on the frontlines of the new economy, hosted by Fyllo’s Chief Commercial Officer, Jeff Ragovin.To learn more, visit www.hellofyllo.com/podcasts

Tune into Alchemy – the podcast all about building a business on the frontlines of the new economy, hosted by Fyllo’s Chief Commercial Officer, Jeff Ragovin.<br><br>To learn more, visit www.hellofyllo.com/podcasts

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Doug Zarkin, Vice President – CMO, Pearle Vision

Doug Zarkin, Vice President – CMO, Pearle Vision