I love business strategy! I do! I’m a nerd that way. But what kind of plans do you have for 2025 in your business? Are you planning Q1? Are you planning the whole year? What percentage of revenue are you projecting in each area of your business? If these questions are too much, tune in (and hit me up on Instagram!)

Quote from the show:

“It is January 2025. Welcome back to the Dula Tips and Tits podcast, the podcast that is helping you change your life and business, okay? So what are you starting with this year? What are you digging into? What are you growing like crazy? What is the thing in your business that you want to focus on? Now, one of the things that I think about at the end of the year and I kind of look through my numbers and whatnot is what is working for the year? Like what was profitable this year? What was not profitable this year? What did I love and therefore want to make more profitable next year? But also like what is life sucking? What is holding me back? What is making some profit but isn't worth the little bit of profit that it's making? And I think those shifts actually give us so much freedom because those shifts are shifts that we can use to actually change how we show up in our work. ”

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

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https://www.harroddoulaservices.com/newsletter

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How was your business in 2024? How was your life in 2024? When you are a small business owner those two things are intertwined aren’t they? This episode is a reflection and a hope for your 2025 to be filled with abundance and joy and success and rest and rejuvenation and so much more. 

Quote from the show:

“This is New Year's Eve. And if you are listening to this on New Year's Eve, I am so excited for you because it's about to be 2025 and I am choosing excitement about what this year could hold for you and what this year could hold for me…. And so for me, I am choosing joy walking into 2025 and I'm choosing positivity and I'm choosing to show up for myself and I'm choosing to set good boundaries and I'm choosing to pursue expansion, like pursue expansion in my life, pursue expansion in my faith, pursue expansion in my business and pursue expansion in myself, in my person, in terms of just like who am I and what can I be and what is my soul looking for and all of those lovely things. ”

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

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How many certifications do you have? Are you using them?? I say this with all the kindness in the world: STOP collecting certifications until you use the ones you have! Learn to perfect your work as doula and stop validating yourself with new teachings and certifications. Take a break, look at what you already do or can do well, and then lean into that before you pay for another training or certification.

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

As a doula, antiracism work is vital. It is vital for the life and safety of people giving birth in the United States. If you are not already learning and growing in this area please start today. I’ve talked through a few resources I recommend here in this episode, but I’d love to hear your resources as well! 

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

Being a doula can be hard, but it can also allow you a lot of flexibility. Today’s guest highlights how she uses that flexibility in her doula business to help her family thrive. Christine Bercerra is a NJ based doula. Tune in to listen to her story.

Meet Christine Bercerra:

Christine is the founder of Your Family Doula Services, where she empowers families through holistic, nonjudgmental support through pregnancy, postpartum, and loss. As a full-spectrum doula and educator, Christine passionately advocates for building strong community connections and adapting business practices to align with life’s evolving seasons. She believes doulas can enhance their impact by diversifying their services and embracing change to create a fulfilling and sustainable career in birth work while serving families earnestly.

CONNECT with Christine on Instagram 

www.yourfamilydoulaservices.com

www.instagram.com/yourfamilydoulaservices

www.facebook.com/yourfamilydoulaservices

www.facebook.com/groups/latinadoulasandbirthworkers

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

In your doula business it’s vital to take a step back and reflect on the year—what went well, what didn’t, and where there’s room to grow in your doula business. If you’re ready to get focused, intentional, and strategic for the new year, I’ve got just the thing for you: a two-hour, interactive workshop where we’ll do this exact process together. Let’s set the stage for your strongest year yet! 

https://harroddoulaservices.thrivecart.com/level-up-your-doula-biz-2024-pod/

Strategy in a service based business is important to your success. And your sustainability. And your overall wellbeing. You know how I love to talk about all three of those things! Today’s episode is a bit of a call out. You need strategic planning in order to actually achieve goals. And if you’re not already being strategic, 2025 is your year to start!

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

In your doula business it’s vital to take a step back and reflect on the year—what went well, what didn’t, and where there’s room to grow in your doula business. If you’re ready to get focused, intentional, and strategic for the new year, I’ve got just the thing for you: a two-hour, interactive workshop where we’ll do this exact process together. Let’s set the stage for your strongest year yet! 

https://harroddoulaservices.thrivecart.com/level-up-your-doula-biz-2024-pod/

The details of a Doula certification matter a lot, today we talk to Ruth Kraft who has been a doula for 23 years and trains doulas. She has built so much intentionality into her doula training to help break down some barriers are that otherwise there. Tune in to learn more about who she is and how she trains the next generation of doulas!

Meet Ruth Kraft:

Ruth has been a birth worker for more than 23 years. She has been training and mentoring birth workers for more than 15. She has created her own certification process and trains other birth professionals to pass on her wisdom. She travels all over the country to train and mentor other birth workers in Labor doula, Postpartum doula, Lactation counselors , childbirth educators and advanced classes. SHe has taught for Healthy mothers healthy babies, health start, The doula network, and the state of Hawaii department of health. She also has started a non profit called Community Calling inc to fund training for professionals and pay those students to do the work in their community to help serve the population who needs the help but cannot afford the services on their own. It has a focus on BIPOC community members to help reduce postpartum depression and  the maternal and fetal mortality rate.

CONNECT with Ruth:

www.communitycallinginc.org

birthprofessionalinternational.com

Honoringwomen.com 

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

In your doula business it’s vital to take a step back and reflect on the year—what went well, what didn’t, and where there’s room to grow in your doula business. If you’re ready to get focused, intentional, and strategic for the new year, I’ve got just the thing for you: a two-hour, interactive workshop where we’ll do this exact process together. Let’s set the stage for your strongest year yet! 

https://harroddoulaservices.thrivecart.com/level-up-your-doula-biz-2024-pod/

If you have a business goal, but don’t have your starting place how will you ever know that you’ve arrived there? In workouts we always start with what our current capacity is. We can do 2 push ups, 5 jumping jacks, etc. And our goal is to 10 of each or 20 of each! That tells us not only where we are now, where we want to be, but also allows us to see when we are actually on our way there! Your business is no different. We need to know where you are to figure out where you’re headed!

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

In your doula business it’s vital to take a step back and reflect on the year—what went well, what didn’t, and where there’s room to grow in your doula business. If you’re ready to get focused, intentional, and strategic for the new year, I’ve got just the thing for you: a two-hour, interactive workshop where we’ll do this exact process together. Let’s set the stage for your strongest year yet! 

https://harroddoulaservices.thrivecart.com/level-up-your-doula-biz-2024-pod/

Representation and equity in birthwork, in childbirth education, in lactation, in midwifery, in obstetrics and in nursing, along with all sorts of other fields is part of how we start to change the tide of Maternal Mortality in our country. Cheyenne Varner is our guest today and is doing just that with her beautiful company and foundation The Educated Birth.

Meet Cheyenne Varner:

Cheyenne Varner is a nationally recognized certified birth worker, health equity advocate, and illustrator, as well as the founder of The Educated Birth and Everyday Birth Magazine. Her work centers on advancing reproductive health equity through the creation of inclusive educational tools and the amplification of underrepresented stories via compelling visuals and storytelling. The Educated Birth is an Official Perinatal Safe Spot with global reach, supporting birth professionals and families across the U.S. and beyond.

CONNECT with Cheyenne on Instagram or donate:

https://www.theeducatedbirth.com/foundation

https://www.instagram.com/theeducatedbirth

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show

In your doula business it’s vital to take a step back and reflect on the year—what went well, what didn’t, and where there’s room to grow in your doula business. If you’re ready to get focused, intentional, and strategic for the new year, I’ve got just the thing for you: a two-hour, interactive workshop where we’ll do this exact process together. Let’s set the stage for your strongest year yet! 

https://harroddoulaservices.thrivecart.com/level-up-your-doula-biz-2024-pod/

How can you evaluate something you don’t know? We can’t work to improve or grow something without a starting place. So your stats are your starting place. That data helps you know how to grow, where to grow, what to focus on. A goal or dream without direction can’t possibly go anywhere! Your doula business can grow and thrive. Your business can grow, but first we need to know where it is right now.

CONNECT with Kaely on TikTok or  Instagram

https://www.tiktok.com/@doulacoach

https://www.instagram.com/Harroddoula/

If you like this episode, don't forget to share it to your Instagram stories and tag me @harroddoula

Doula Tips and Tits is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Doula Biz Blueprint Self-Paced Class for Doulas Launching Successful and Sustainable Businesses! 

Music by Madirfan: Hidden Place on Pixabay

Sign up for the newsletter here:
https://www.harroddoulaservices.com/newsletter

Support the show