🔹 Welcome to another deep dive into rhetorical theory! 🔹

Hello, I’m Dr. Bobby, “The Best Assistant Professor Who Never Was”, and today we’re exploring I.A. Richards’ Philosophy of Rhetoric. Richards challenges traditional understandings of rhetoric, shifting the focus from persuasion to misunderstanding and its remedies—a perspective that remains relevant in today’s world of complex communication.

📖 In this episode, we cover: ✔️ The historical struggles of rhetoric within English departments ✔️ How rhetoric evolved from classical “rules” to modern “strategies” ✔️ Richards’ take on language fluidity and the “Proper Meaning Superstition” ✔️ The relationship between thought, action, and meaning-making ✔️ Connections to pop culture—yes, even Castlevania!

Richards argues that words don’t hold fixed meanings but change depending on context—an idea that shakes up traditional linguistic and rhetorical studies. Understanding rhetoric through his lens means embracing the instability of language and how meaning is constantly negotiated in communication.

🧐 Join the conversation! What are your thoughts on Richards’ take? Do you think meaning is fluid or should words have a more fixed definition? Let’s discuss in the comments!

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🎓 More Rhetoric and Philosophy Coming Soon! 📌 Follow for future videos on Burke, Aristotle, and more!

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