For Dr. Cristina Mora, the greatest challenge faced by Latinos is being seen as American. The community's collective consciousness may have developed as a result of never being accepted, but every new generation brings with it an added layer of dynamism and a welcome discourse about the identity of America. Today, as a professor of sociology at UC Berkeley and author of Making Hispanics: How Activists, Bureaucrats, and Media Constructed a New American, Dr. Mora insists on the nuance of Latinidad and calls for Latinos to work together towards a project of justice.