We had the pleasure of chatting with Dr. Pouria Ghods, Ph.D., P.Eng., published scientific mind and one of the co-founders of Giatec Scientific Inc. We discussed the company's origins, a familiar story of graduates finding their direction in the world, and how the company pioneered a technology whose only competitor is hundreds of years of tradition. We talked about embracing AI and technology and Giatec's future endeavours. We also got sage-like advice for new entrepreneurs on the most crucial factor in product success: finding your market fit. Great advice from a great leader!

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