In this episode of The Holistic Entrepreneur Podcast, Zane speaks with Dr. Irene Lien, a licensed acupuncturist and founder of Lien Wellness in Bellevue, Washington. Dr. Lien shares her powerful story — from practicing medicine in Taiwan to building a thriving holistic health practice in the U.S.

She opens up about the cultural and business challenges of navigating the American healthcare system, the importance of patient education, and the deep impact of acupuncture on healing everything from pain to post-stroke recovery.

This conversation explores:

• What it takes to build patient trust
• Why preventative care matters more than ever
• How to grow your practice through word-of-mouth
• The balance between traditional wisdom and modern medicine
• Smart advice for new acupuncturists and wellness entrepreneurs
• Navigating insurance, marketing, and mindset in a complex system

Whether you're a practitioner, a wellness founder, or someone exploring alternative medicine, this episode delivers heartfelt insight, actionable strategies, and a reminder that healing is about more than just treatment — it's about connection.