The Startup Story

Dr. Jen Esquer (DocJenFit), founder of the Mobility Method

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About this episode

This episode of The Startup Story features Dr, Jen Esquer or as she is known by her hundreds of thousands of followers on Instagram, Doc Jen Fit. Doc Jen is the founder of The Mobility Method. After spending some time with Jen, I realized how much our bodies are capable of and how little most of us, including myself, truly don't understand. This is especially true in the arena of mobility. Yet Jen’s startup story is not one centered around health or fitness. It's actually a story of an entrepreneur that never had a vision to be an entrepreneur in the first place.

In this episode, you will learn just how incredibly powerful our own narrative (whether it be a positive one or negative one) can impact our life and our decisions. You will also hear how important it is to surround yourself with likeminded people for support and collaboration. Additionally, Doc Jen shares her amazing story of how she grew her Instagram following to over 500,000 by simply being of service to her community. Jen’s story is so compelling because despite being surrounded by people, encouraging her to step out in confidence and start her own business, what actually got her to pursue her dream was her genuine passion to want to help others. This is Doc Jen’s startup story.

In this episode you’ll hear
  • About Jen’s childhood and how her upbringing set the foundation for hard work, consistency and diligence
  • The role gymnastics played in her childhood and making the decision to leave the sport
  • How her fascination with movement scoped the next few years of college life, grad school, and her studies
  • How the merging of calisthenics and Instagram laid the groundwork for what was to come
  • Despite her growing Instagram following, Jen’s purpose and passion continued to be to help others and to become a good physical therapist
  • Her introduction to the idea of being a physical therapist entrepreneur and how it began to shift her mindset from working as a physical therapist towards being an entrepreneur - but she still hadn’t decide to take the jump, yet
  • The point at which Doc Jen stopped believing the lie that entrepreneurship was not for her and what she decided to do next
  • The pivotal moment Jen turned to her Instagram account (of over 100,000 followers at that point) and began seeing it as an opportunity to share educational information rather than being on Insta as “just a hobby”, plus how it was scary to go from fitness persona to an authority on movement and health
  • A perspective shift occurs, quitting her Physical Therapist job, and taking a leap of faith
  • Working on her own as a PT, building up a client base, and how The Mobility Method was born
  • The Mobility Method: what it is, how it works and the overall process to get started
  • Where Doc Jen sees The Mobility Method in three years
  • Learning how to make internet marketing work, utilize Instagram for business, and understanding other business processes with the help of some awesome mentors
  • The importance of bringing an awareness to our surroundings, our mindset and not being afraid to ask for help.
    • Resources from this episode

    Our Sponsor, Movocash: https://www.thestartupstory.co/movocash

    Doc Jen’s website: https://www.docjenfit.com
    Doc Jen’s Free Mobility Assessment: docfitjen.com/challenge
    The School of Greatness Podcast

    Full Episode Transcript

    Special Guest: Jen Esquer (DocJenFit).

    Sponsored By:

    • Movocash: Download the Movocash app today!
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    The Startup StoryBy James McKinney