The Grower & The Economist

Dr. Knuth Talks Horticultural Entrepreneurship & Beneficial Insects


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June 2023 Greenhouse Management Magazine's cover feature Dr. Melinda Knuth joins Economist Michelle Klieger and Grower Dr. Peter Konjoian on this episode to dive into research that Dr. Knuth is doing at NC State's Cognitive Behavioral Laboratory. The three of them met at the Greenhouse Grower's Executive Summitt last December where they were all speakers.
Dr. Knuth shares her path. Like most of our guests it's a winding. Today, Dr. Knuth conducts research and trains PhD students those interests both our resident economist and horticulturist- like, What is the biophilic hypothesis and how does it? and Will consumers pay more for plants that are treated with beneficial insects instead of pesticides? 

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The Grower & The EconomistBy Peter Konjoian & Michelle Klieger

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