Williston Works

Dressing for Success: Building a Brand in Williston Square


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In this episode of the Williston Works Podcast, host Anna Nelson sits down with Lenny Johnson, owner of Genesis, to talk about his journey from military service to small business ownership, what inspired the creation of Genesis, and how Williston's growth has shaped his business.

Learn about the evolution of Williston’s retail scene, the opportunities available for entrepreneurs, and how Genesis has become a trusted name for clothing, footwear, and eyewear in Northwest North Dakota.

Plus, hear how Williston Square is creating new possibilities for local businesses and the community.


Explore Genesis online at shopgenesis.com

Learn more about Williston Economic Development:https://www.willistondevelopment.com

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Williston WorksBy Williston Economic Development

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