Cybersecurity doesn’t win by caring more. It wins by making decisions easier.

Host Wil Klu sits down with Drew Simonis (nearly 30 years in cybersecurity, 20 years as a CISO/deputy CISO) to talk about why cyber leaders lose executive trust, how to translate cyber risk into business context, and why “perfect security” often breaks the business. This is for CISOs, security leaders, and business leaders who want clearer conversations, faster alignment, and less security theater.

Key takeaways:• Business context beats “business terms” for exec buy-in• If your message flops, blaming the audience is the failure• “Perfect vs good enough” is a leadership decision, not a slogan• SOC 2 often reduces sales friction and builds trust at scale• Relationships grow when security leads with a servant mindset
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Find Drew on LI: https://www.linkedin.com/in/drew-simonis/