Driving data adoption. From prioritising BI and data-driven decisions to utilising powerful analytics tools, data adoption is key for businesses as they stay current in today’s market. 

According to a bi-survey.com report, the three biggest problems that enterprises face when tackling data adoption are a lack of analytical knowledge, a lack of technical knowledge and a lack of trust in data.

In this episode of the EM360 Podcast, Editor Matt Harris speaks to Cindi Howson, Chief Data Strategy Officer at Thoughtspot, to discuss:

• Starting your analytics journey
• Modern data stacks and how they’ve evolved
• How business analytics leadership can solve the major problems of our time