Human Centered

Driving Great CX Through the Power of Iteration


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Episode 21: Driving great CX through iteration

On this episode of Human Centered, host Nick Brunker visits with VMLY&R's Chief Experience Design Officer, Kaleeta McDade. The duo talks about why (and how) CX leaders need to adopt an iterative approach when developing solutions. They also discuss how to successfully drive trust with clients and stakeholders despite ambiguity in today's market and rapidly evolving customer expectations. Plus, they explore several different places in history where technology moved faster than society.

  • Host: Group Director, Experience Strategy, VMLY&R - Nick Brunker
  • Guest: Chief Experience Design Officer, VMLY&R - Kaleeta McDade

We'd love to hear your feedback! Email the show: [email protected]. To learn more about the CX practice at VMLY&R, visit vmlyr.com/cx

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Human CenteredBy VML

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