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Driving in the Fast Lane: Turo’s Adam Miller on Managing Growth For The World's Largest Car Sharing Marketplace
Adam Miller, Head of User Acquisition for Turo, talks about his current efforts in scaling growth for the worlds largest car sharing marketplace.
From the Agency world to Mobile and Travel UA, he gets knee deep in strategies, that you too can implement in your own marketing methodology.
Learn how he’s scaling his largest paid channels (Social and Search), how to think holistically about your marketing mix and utilizing some newer methods such as influencers/podcasts down to analog TV.
Last but not least, Adam touches upon setting up a growing UA team and tools needed to get the job done. What’s a ‘carculator’? Find out in the latest episode, click Play now!
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By ThalamusAdam Miller, Head of User Acquisition for Turo, talks about his current efforts in scaling growth for the worlds largest car sharing marketplace.
From the Agency world to Mobile and Travel UA, he gets knee deep in strategies, that you too can implement in your own marketing methodology.
Learn how he’s scaling his largest paid channels (Social and Search), how to think holistically about your marketing mix and utilizing some newer methods such as influencers/podcasts down to analog TV.
Last but not least, Adam touches upon setting up a growing UA team and tools needed to get the job done. What’s a ‘carculator’? Find out in the latest episode, click Play now!