In this episode of the Lifelong Customer Podcast, host Brad Hammond welcomes Matthew Davis, CMO at TradePending.

Matthew shares his journey from selling baskets as a child to leading marketing efforts in the automotive software industry. Discover how TradePending is simplifying the car buying process by bridging the information gap between dealers and consumers. Learn about the power of video content in B2B marketing, the challenges of creating demand, and the importance of patience in professional growth.

This episode is packed with insights for marketers and entrepreneurs alike, offering valuable lessons on innovation, content creation, and career development.