Too many people try to be like everybody else. They dress like them, try to talk like them, copy their style, their mannerisms, and so on. DON'T BE A CLONE ARTIST!
There is some truth to the phrase, "I'm unique, just like everybody else."
There are people online who may be doing the same thing but nobody's doing it the same way. They make it uniquely theirs.
A unique person doing online SM marketing is Rachel Pedersen. She's unique, just like everybody else doing SMM. The individual gets the success