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By Sycabe
The podcast currently has 13 episodes available.
Episode description:
Smitha is an Entrepreneur, Leader & a Core Marketer! Currently the Head of Marketing at ANSR, she is ranked among the top 50 Digital Marketers in India. Highly motivated, a visionary, and a performance-driven marketing executive having over 17 years of success in developing highly successful and award-winning marketing programs for the technology services industry.
Before ANSR, Smitha has worked as a Head of Marketing at ThoughtWorks where she led marketing initiatives for both demand and supply.
In this episode, Smitha shares the knowledge acquired from her career as an Entrepreneur, Leader & Core Marketer in the MarTech space.
Visit our website at https://sycabe.com/
Episode description:
Abhishek GP is the Global Demand Generation Head at Freshworks. His experience straddles across Startups to Fortune 100 organizations with a concentration in areas including Digital Acquisition & Growth Strategy, Content Marketing, Brand Marketing, Consumer Research, Digital Marketing, Mobile App Marketing, E-commerce Marketing, Sales Enablement, Account Management, and Channel Sales.
Before Freshworks, Abhishek has worked as a Digital Marketing Head at American Express where he worked on Direct Response Marketing, Mobile App Product Marketing & Lifecycle Marketing, and launched the Amex India Mobile app which ranked No.1 on the App Store.
In this podcast, Abhishek takes us through his marketing journey and gives us insights into how to excel at the art of marketing to humans.
Visit our website on https://sycabe.com/
Episode description:
Vishal is the founder of “Cheese and Crackers” - a Content Agency that works with brands such as Club Mahindra, Pantene, PNB, Godrej, Shapoorji Pallonji… With extensive experience from the world of advertising, marketing both from the agency as well as brand side - Vishal has a keen understanding of the business of marketing.
Having executed campaigns at a large scale, he also understands not only to deliver ROI but also understands how to measure it effectively. Over the years, Vishal has consistently been recognized by entities like World Marketing Congress, Adobe as well as his esteemed clientele.
Visit our website on https://sycabe.com/
Episode description:
Visit our website on https://sycabe.com/
Episode description:
Vishal is the founder of “Cheese and Crackers” - a Content Agency that works with brands such as Club Mahindra, Pantene, PNB, Godrej, Shapoorji Pallonji… With extensive experience from the world of advertising, marketing both from the agency as well as brand side - Vishal has a keen understanding of the business of marketing.
Having executed campaigns at a large scale, he also understands not only to deliver ROI but also understands how to measure it effectively. Over the years, Vishal has consistently been recognized by entities like World Marketing Congress, Adobe as well as his esteemed clientele.
Visit our website on https://sycabe.com/
Episode description:
Episode description:
Having worked in leadership roles across multiple markets with some truly innovative global projects with brands such as Orange (Vodafone), Coke, Unilever, Nike. One of the early movers in the space of AR - he founded Blippar - the world’s leading augmented (AR) reality platform for helping business be “Future Ready” through AI, AR, VR, IOT, Adtech automation, platform & products
One of the projects during this time involved " Launching world's first AI enabled AR visual search engine with Blippar codenamed #Hopenhagen Project - UN's first global climate change project 2009.
If you love Pink Floyd, Mad-men days of advertising, talks around disruptive tech - this is the episode for you!
Visit our website at https://sycabe.com/
Episode description:
Professionally he started working with HDFC before making the switch to Coin DCX where he literally made the product from scratch. Once satisfied he moved on to MX Player.
Looking at the expensive UX resources available online - he went on to create the first of its kind “UX Notebook” for the designers. He’s always been the one to look at things and understand the problem and moves on to get his hands dirty and create all kinds of solutions.
Discover more interesting takes that will surely inspire you to focus on users, problem solving, doing your best and creating a community.
Visit our website at https://sycabe.com/
Episode Description:
Visit our website at https://sycabe.com/
Episode description:
With GoPhygital he is pushing the boundaries of technology and creating immersive experiences across AR/VR, Gaming, Mixed Realities and more.
He has worked closely with big brands like @hindustan_unilvr , @proctergamble , @cocacola , @cadbury_dark_milk_india to create advergames and help them formulate their gamification strategies across various projects.
In this podcast Ninad talks about how he played through the different levels of his life and how he answered the eternal question - Dude! Where’s my ROI?
Visit our website at https://sycabe.com/
The podcast currently has 13 episodes available.