In this episode of the International Web Effectiveness Podcast, Bill Scully and Bill Hunt share their takeaways from the recent Google Search Off the Record Podcast. They break down important topics like managing duplicate content, tackling localization challenges, and using hreflang correctly.

The discussion covers how Google handles crawling and rendering, the concept of the localization iceberg, and common struggles e-commerce sites face with duplicate pages. They also highlight future hreflang updates, explain common x-default mistakes, and offer practical tips for keeping SEO strategies on track.____________________________________________Google's Search Off the Record Podcast: https://search-off-the-record.libsyn.com/handling-dupes-same-same-or-different

Google's Search Off the Record Podcast Speakers:

John Mueller

Martin Splitt

Allan Scott____________________________________________

Hosts: Bill Hunt and Bill Scully

Full show notes: https://internationalwebmastery.com/international-web-effectiveness-podcast/episode-20-duplicate-content-and-canonicals/

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