10K Collective e-Commerce Podcast

E-commerce Branding Strategy with Lo Martin of Elevate Brands


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Lo Martin (CMO) is one of the proud culture champions of Elevate Brands, Amazon FBA rollup ie buys up Amazon leading brands. Today she talks about building an ecosystem around a type of human being, building a tribe around an idea and creating communities around shared beliefs.
 
You'll Learn:
How to build a tribe
What branding even means
Why the Brand/ tribe building matters
How to figure out the smallest loop for success and nailing that
The value of the off Amazon sites
...more
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10K Collective e-Commerce PodcastBy Michael Veazey

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4.3

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