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Melanie is the founder and CEO of the Brandman Agency. Her clients are the who's who of the luxury travel and lifestyle industries. She's got offices in New York, Los Angeles, London, and Sydney. She's a trusted advisor to her global roster of clients as well as a resource for media and tastemakers.
Melanie also founded Travel Curator, an extraordinary digital publisher dedicated to luxury travel, which now reaches over a million people, targeting the affluent and forward-thinking global travelers.
Today’s episode is a reminder that no matter the circumstances, you have the power to create success, fulfill your dreams, and live with passion. You'll pick up some reinvention and life advice and tips from someone whose passion for life is contagious and whose brilliant mind and sharp business acumen have enabled her to build a global public relations firm doing what she loves.
Here are some power takeaways from today’s conversation:
Episode Highlights:
Working Hard to Do What You Love Every Day
It's okay to be a nice person. Enjoy what you do. Be nice to people along the way. Help your competitors. There are a lot of sharks in this business who are competitive. But if you do a great job, and you're good to people who work for you, they are your family, you're good to your clients, you do the best that you can do, you find new ways of doing things, then success will come.
About the Travel Curator
Melanie has been spending so much time on email answering people about travel so she created this little website and started loading information doing travel guides, and it started to take off. And it was really very organic and word of mouth. Six years later, they have over a million visits a month and they generate all original content. They do partnerships and collaboration with hotel brands around the world. Just remember that people want authentic, credible information, insider tips, and where to go from someone who knows what they're talking about.
Reinventing Tips
Sometimes you don't have to reinvent your entire life. You just need to look at what you're doing, what you love to do, and how to expand on that to bring great joy to yourself.
With so much great talent was in the marketplace right now, a lot of great people had lost their jobs. A lot of people also realized that they didn't want to work a nine-to-five anymore. Now that they were working from home, they realized they wanted flexibility.
Learn how to listen, sit back, and really dig into what works for you. You don't usually have the time and yet the last nine months have given us such an opportunity.
Take baby steps. You don't have to jump at full speed. It's okay to make mistakes because that's the best way to learn. And ask people you trust to help you because people really want to help.
You can’t be great at everything. A great boss knows their strengths and weaknesses and they hire people who can make up for their weaknesses. Plus, it’s so much more fun than just doing it on your own.
Resources Mentioned:
Brandman Agency
Travel Curator
4.8
2323 ratings
Melanie is the founder and CEO of the Brandman Agency. Her clients are the who's who of the luxury travel and lifestyle industries. She's got offices in New York, Los Angeles, London, and Sydney. She's a trusted advisor to her global roster of clients as well as a resource for media and tastemakers.
Melanie also founded Travel Curator, an extraordinary digital publisher dedicated to luxury travel, which now reaches over a million people, targeting the affluent and forward-thinking global travelers.
Today’s episode is a reminder that no matter the circumstances, you have the power to create success, fulfill your dreams, and live with passion. You'll pick up some reinvention and life advice and tips from someone whose passion for life is contagious and whose brilliant mind and sharp business acumen have enabled her to build a global public relations firm doing what she loves.
Here are some power takeaways from today’s conversation:
Episode Highlights:
Working Hard to Do What You Love Every Day
It's okay to be a nice person. Enjoy what you do. Be nice to people along the way. Help your competitors. There are a lot of sharks in this business who are competitive. But if you do a great job, and you're good to people who work for you, they are your family, you're good to your clients, you do the best that you can do, you find new ways of doing things, then success will come.
About the Travel Curator
Melanie has been spending so much time on email answering people about travel so she created this little website and started loading information doing travel guides, and it started to take off. And it was really very organic and word of mouth. Six years later, they have over a million visits a month and they generate all original content. They do partnerships and collaboration with hotel brands around the world. Just remember that people want authentic, credible information, insider tips, and where to go from someone who knows what they're talking about.
Reinventing Tips
Sometimes you don't have to reinvent your entire life. You just need to look at what you're doing, what you love to do, and how to expand on that to bring great joy to yourself.
With so much great talent was in the marketplace right now, a lot of great people had lost their jobs. A lot of people also realized that they didn't want to work a nine-to-five anymore. Now that they were working from home, they realized they wanted flexibility.
Learn how to listen, sit back, and really dig into what works for you. You don't usually have the time and yet the last nine months have given us such an opportunity.
Take baby steps. You don't have to jump at full speed. It's okay to make mistakes because that's the best way to learn. And ask people you trust to help you because people really want to help.
You can’t be great at everything. A great boss knows their strengths and weaknesses and they hire people who can make up for their weaknesses. Plus, it’s so much more fun than just doing it on your own.
Resources Mentioned:
Brandman Agency
Travel Curator