From compareitforme to yallacompare, Jon discusses what it took to make the switch and how they were able to maintain the brand image and even boost it by making smart and calculated marketing tricks

E02 - Rebranding and putting your brand at risk with Jon Richards from yallacompare

Maté Conversations is a series of 1:1 conversations hosted by Ray Dargham, Co-founder & CEO at Step, with successful startup founders in emerging markets. It is a deep dive on product, growth, and operations and into founders incidents and experiences to inspire fellow entrepreneurs in embracing their journeys.

Business

Maté Conversations is a series of 1:1 conversations hosted by Ray Dargham, Co-founder &amp; CEO at Step, with successful startup founders in emerging markets. It is a deep dive on product, growth, and operations and into founders incidents and experiences to inspire fellow entrepreneurs in embracing their journeys.

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E02 - Rebranding and putting your brand at risk with Jon Richards from yallacompare

E02 - Rebranding and putting your brand at risk with Jon Richards from yallacompare