Our host Benjamin Ariff sits down with Bob Rosenthal, a leader whose career spans music, film, and post-production sound. From his early days at Capitol Records to founding Formosa Group, Rosenthal shares how curiosity, culture, and relationships have shaped his path — and why the real magic of sound lies in people, not technology.

They explore the emotional language of audio, the power of intentional silence, and how creative leadership is built on empathy, trust, and shared purpose. Rosenthal reflects on the early days of Formosa, building a culture-first company, and what it takes to keep creativity alive as the industry evolves.

A thoughtful look at the intersection of artistry and leadership — and a reminder that the best sound begins with listening.

Creative Alchemy is a production of Straw to Gold, Inc.
 

Music written and performed by Aaron Peterson. Visit https://www.aaronkmusic.com/ to learn more about Aaron.

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