Introducing Ian Murray’s first guest, Ian Pons Jewell, widely recognised as one of the best commercial directors in the world. He breaks down his work for brands such as Apple, Xbox, Google etc. How he rose up from low budget music videos to high end commercials in a short amount of time, taking Ian though a timeline of his work, explaining techniques and the deeper motivations behind them. 

Ian was so generous with his time sharing his knowledge, we chose to split the recording into two parts, each an hour long, stick this on during your commute!

Tune in for part 2 for a further look into more of his work, we’ll see you there!

🎬The Setnotes Podcast team🎬