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What does it take to build a “full-stack” sales team from scratch? Jeff Szczepanski, COO of Stack Overflow, shares the company’s 3-phase GTM model and how it stacks up against Aaron Ross’s Predictable Revenue approach.
We also dig into:
Designing effective sales comp plans
Scaling from founder-led selling to a full GTM org
Why Stack Overflow did things differently
A must-listen for sales leaders, founders, and anyone building modern GTM teams.
By Dimitar StanimiroffWhat does it take to build a “full-stack” sales team from scratch? Jeff Szczepanski, COO of Stack Overflow, shares the company’s 3-phase GTM model and how it stacks up against Aaron Ross’s Predictable Revenue approach.
We also dig into:
Designing effective sales comp plans
Scaling from founder-led selling to a full GTM org
Why Stack Overflow did things differently
A must-listen for sales leaders, founders, and anyone building modern GTM teams.