Full-time to Fulfilled with Matt Crabtree

E16 : Luisa Baldini, Co-Founder at Composure Media


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Stepping away from a high-profile career in journalism to start a consulting business is no small shift, but in this episode, Luisa Baldini shares how she turned her experience as a BBC correspondent into a thriving consultancy in communication and media training.

From covering global news stories to coaching senior leaders, Luisa's transition was driven by a desire for more control, more impact, and a more balanced lifestyle. She opens up about the unexpected challenges of leaving a well-known brand, the power of storytelling in business, and why she believes strong communication skills are more crucial than ever in today's world.

You'll discover why networking matters more than you think, how to position yourself with confidence, and the importance of pricing with conviction. Whether you're considering a leap into consulting or just looking to sharpen your communication skills, Luisa's insights on reinvention, resilience, and staying curious will leave you inspired.

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Full-time to Fulfilled with Matt CrabtreeBy Matt Crabtree