Hello and welcome to another episode of Kick-Ass Brands Show.

Today I have for you Alex Berman. He is the co-founder and Chairman of Experiment 27. Alex is responsible for generating millions in B2B sales for his clients.

He also publishes weekly videos to help agency owners grow their business and bring in more revenue teaching them how to optimize B2B sales cycles and put inbound marketing strategies in place and has over 12,000 YouTube subscribers. He’s also a former director of marketing at the 60-person, three time INC 5000 agency and a member of Young Entrepreneur Council.

In this interview, Alex shared some really cool marketing tactics and explained why most email outreach campaigns fail.

Let’s go!